WHO WE ARE

Our mission is to help our clients communicate more and communicate better

Viewpoint Communication is a strategic communications agency. We give value to our clients through diferential strategics and communications actions.

We believe in the strategic value of communication, because it is so important to succeed in business decisions as we know how to communicate it to the market and establish long-term relationships with stakeholders.

On the basis of our customers’ global and business strategy, we become their partners with a common goal: value creation

CORPORATE PRINCIPLES

Innovation, commitment and transparency

These are the three principles that define Viewpoint Communication. 3 principles that make the difference and are key to fulfill our mission: help the client Communicate More and Communicate Better.

INNOVATION

It allows us to come up with fresh ideas based on creativity and experience. Open new contact channels and reinforce the relationship with stakeholders in an alternative way. Make an efficent use of new Information Technologies with measurable outcomes. Being capable of helping the client improve their best practices and reinvent their communication formulas.

COMMITMENT

It means supporting the client in its business challenges and establishing a relationship with partners based on the mutual provision of value. Following the agreed plan scrupulously with absolute confidentiality. Being available 24 hours a day and providing the best means and talent in every project.

TRANSPARENCY

Transparency in every project and every detail. Cost transparency and transparent outcomes. Transparency to avoid potential conflicts of interest. Transparency in third party relationships on behalf of the client and the teams involved in every project. Transparency as it is the basis of trust and success in human and professional relationships.

WHY CHOOSE US

Viewpoint offers to its clients experience and skills to get an effective and profitable communication

We conceive and implement strategies using our identity signals, innovation, commitment and clearness.

PERSONALIZED ADVICE

We offer personalized advice and tailor-made solutions to each client. We work as your partner with a common goal, creating value.

PROACTIVITY

We provide strategic vision and implementation capacity. We propose on a recurring basis the best communication actions.

COMMITTED TEAM

We walk with our clients in theirs challenges at all times and we put at their disposal all the means and the best talent available

TRACK RECORD

We are backed by a long history of corporate communication full of success stories and satisfied customers

TRANSPARENCY

Transparency in third party relationships on behalf of the client and the teams involved in every project.

CONTINUOUS EVALUATION

We constantly monitor actions and maintain continuous contact to assess strategy and results

OUR TEAM

A team of specialists tailored to each client

Each project incorporates a team of specialists of recognized experience in the world of Communication, Institutional Relations, Brand Management and Corporate Responsibility, among other professional practices.

Pablo Fernández

Founder and CEO

He has developed his professional life in the different fields of Communication, from Journalism to Corporate Communication and Strategic Consulting.

Nazaret Rodríguez

Director

Nazaret has been part of ViewPoint Communication since 2015 and is currently in charge of the management of the agency, being responsible for the coordination of the company’s main accounts.

Teresa Lázaro

Account Manager

Specializing in macroeconomics, tax and economic policy information, Teresa has more than twelve years of experience in government press conferences and economic organizations.

Guillermo Ginés

Account Manager

Journalist with a decade of experience and specialized in real estate, infrastructure and transportation. He has developed his career in the ABC newspaper.

Patricia García

Communications Consultant

Journalist specialised in Digital Communication and New Narratives. She has developed her career in written press, radio and as a contributor to digital media.

Rodrigo Guerra

Consultor Junior

Rodrigo has studied Journalism and International Relations and is specializing in corporate communications. He brings a fresh and creative perspective to the team backed by experience in the communications field.